Brand Identity & Creative Direction

Gallery of work

The gallery below showcases brand shoots I art directed, including model content for e-commerce, product styling, in-store displays, and activations at Sephoria and Bonnaroo, along with products I helped design, including packaging for I’m Bored, Prime, the Lightening Kit, and the semi-permanent line.

This video highlights products I helped produce, including the award-winning “I’m Bored,” and features clips from content I directed. My work also included visual direction, packaging for the semi-permanent line and Lightening Kit, and the production of Prime (hair primer), all featured here